# Christmas Gift Bundle Ideas for Online Stores, and How to Price Them

> Twelve gift bundle ideas that sell in December, how to price them without giving away your margin, and the 2026 dates to plan around.

Source: https://nanflows.com/blog/christmas-gift-bundle-ideas
Published: 2026-10-26 · Updated: 2026-10-26
By: Nanflows team
About: Nanflows Bundles (https://nanflows.com/products/nanflows-bundle)

**In short:** the gift bundles that sell at Christmas solve a gift buyer’s problem: a ready-made set at a clear price, a stocking stuffer under $25, or a box they fill themselves. Price them from your margin, with a saving of around 10 to 15%, not from a round discount. Have them live before Black Friday (November 27, 2026), and stop promising Christmas delivery after your carrier’s cut-off. On WooCommerce, fixed gift sets are free with [Nanflows Bundles](https://wordpress.org/plugins/nanflows-bundle/).

## Why bundles sell at Christmas

In December, many of your shoppers are buying for someone else. They don’t know what goes with what, and they don’t want to choose five things. A set that is already put together, photographed and priced takes that job off their hands.

The season is big. Adobe Analytics counted $257.8 billion in US online spending from November 1 to December 31, 2025, up 6.8% on the year before, and 56.4% of it on smartphones. Make sure your gift sets look good on a phone.

## The dates to plan around

| Date | What to do |
|---|---|
| Mid November | Gift sets live, photographed, tested on a phone |
| Friday, November 27 | Black Friday: lead with the sets |
| Monday, November 30 | Cyber Monday |
| Early to mid December | Your carriers’ holiday cut-offs: USPS, UPS and FedEx publish theirs each fall |
| Friday, December 25 | Christmas Day |
| Saturday, December 26 | Switch to “treat yourself” and clearance |

## 12 gift bundle ideas

![Six kinds of Christmas gift bundle: a ready-made gift set, stocking stuffers, gifts under $50, a build-your-own box, a buy-3 deal and gift wrap](https://nanflows.com/img/blog/christmas-bundle-ideas.svg)
*Most stores need two or three of these, not all twelve.*

**Ready-made gift sets**

1. **The cozy night in:** a candle, a mug and a tea. The classic, because it works for almost anyone.
2. **The starter kit:** everything a beginner needs for a hobby you sell for. Coffee brewing, watercolors, skincare.
3. **The best-sellers trio:** your three most-loved products in one box. Easy to choose because other people already chose them.
4. **The matching pair:** two of the same thing in two colors, for couples or siblings.

**Price-point bundles**

5. **Stocking stuffers under $25:** small items people grab to fill a stocking.
6. **Gifts under $50:** a clear price is a reason to buy. Put it in the bundle’s name.
7. **The Secret Santa set:** under $30, wrapped, safe for someone you barely know.

**Build-your-own**

8. **Pick any 3:** the shopper chooses three items from a list, at a set price.
9. **The custom gift box:** the shopper fills a box, adds wrapping and writes a message.

**Quantity and extras**

10. **Buy 3 gifts, save 10%:** for shoppers working through a list.
11. **The office pack:** ten small gifts for a team or for teachers, at a multipack price.
12. **Gift wrap and a message** on any order, for a small fee. Not a bundle, but it turns a product into a gift.

## How to price a gift bundle

Start from what the bundle earns you, not from the discount you want to advertise.

![A gift set priced at $49 instead of $56: the shopper saves $7 and the set still earns $27](https://nanflows.com/img/blog/christmas-bundle-price.svg)
*Sample numbers. Use your own costs.*

- Add up the normal prices: candle $26, mug $18, tea $12 = $56.
- Add up what they cost you: $22.
- Pick a price that gives a real saving and keeps a margin you are happy with: at $49, the shopper saves $7 (12.5%) and you keep $27.
- Check it against selling the three separately. If most buyers would only have bought the candle ($26, earning maybe $16), the set earns you more even with the saving.

A saving of around 10 to 15% is usually enough for a gift set. The convenience is what sells it.

## Setting them up in WooCommerce

- **Ready-made sets and price-point bundles:** a Fixed Bundle in the free [Nanflows Bundles](https://wordpress.org/plugins/nanflows-bundle/) plugin. Stock comes from the products inside, so a set can’t sell a mug you don’t have, and the set can get a page of its own to share in emails and ads.
- **Pick any 3:** Mix & Match in Nanflows Bundles Pro.
- **Custom gift boxes:** the Gift box type in Pro, with an optional wrapping price and a gift message on the order. See [custom gift boxes](https://nanflows.com/blog/woocommerce-gift-box-builder).
- **Buy 3, save 10% and office packs:** quantity breaks or volume discounts in Pro.
- **On sale only for the season:** Pro’s **Sell from** and **Sell until** dates take the sets down on their own.
- **Gift wrap in the cart:** [Nanflows Sliding Cart Pro](https://nanflows.com/products/nanflows-sliding-cart) adds a gift wrap option to the side cart.

## After Christmas

On December 26 the gift buyer becomes a self-buyer, often with gift money to spend. Swap the gift sets for “treat yourself” bundles and bundle slow sellers with best sellers to clear them.

## Get the plugins

- **Gift sets:** [Nanflows Bundles on WordPress.org](https://wordpress.org/plugins/nanflows-bundle/) is free for fixed bundles and frequently bought together. Pro adds gift boxes, mix & match, quantity breaks and sell-from and sell-until dates, from $39 a year on the [Nanflows Bundles page](https://nanflows.com/products/nanflows-bundle).
- **The cart:** [Nanflows Sliding Cart](https://wordpress.org/plugins/nanflows-sliding-cart/) is free. Pro adds gift wrap and a free shipping bar, from $39 a year.
- **Related:** the [Black Friday checklist for WooCommerce](https://nanflows.com/blog/woocommerce-black-friday-checklist) and [free gift with purchase](https://nanflows.com/blog/woocommerce-free-gift-with-purchase).

## FAQ

### What should be in a Christmas gift bundle?

Products that clearly belong together and suit someone the buyer doesn’t know well: a candle, mug and tea, a starter kit for a hobby, or your three best sellers. Two to four items at one clear price is usually right.

### How much should I discount a gift bundle?

Around 10 to 15% off the separate prices is usually enough, because convenience is what sells a gift set. Work it out from your costs so the bundle still earns more than the main product alone.

### When should I launch Christmas bundles?

By mid November, so they are ready for Black Friday on November 27, 2026. Keep them on sale until your carriers’ Christmas delivery cut-offs, then switch to post-Christmas offers.

### How do I add gift wrapping in WooCommerce?

WooCommerce has no gift wrap option built in. Nanflows Sliding Cart Pro adds one to the side cart, and the Gift box type in Nanflows Bundles Pro has its own wrapping price and a gift message on the order.

### What are good stocking stuffer bundles?

Small, useful items under $25: a lip balm trio, a mini candle with matches, socks in a gift pack, a coffee sampler. Put the price in the name, such as “Stocking stuffers under $25”.